When you own a website that sells one product or the other, getting product reviews from your customers will definitely be one of your problems. This is because 79% of your prospective customers will look for reviews prior to making a buy. As an effect of this, you should invent strategies that will insure that customers leave feedback on products they have bought. Below are some ways to go about it.
It’s an everlasting truth that people tend to take part in activities with opportunities of being rewarded, hence, offering incentives to customers for leaving reviews will encourage them to leave feedback on products purchased. It can be in form of reduction on subsequent purchase, freebies, shopping points, gift certificates and so on. You will be able to do online shopping through this website. You can also appeal to them to leave comments because there are several who are compelled more by self-sacrifice than by motivators.
Furthermore, design your site in this manner that it’ll be easy for customers to supply reviews. Let the review form be easy and simple to fill, and provide areas that they are easily able to furnish answers to. After every purchase, strive to follow up with a customer through email until he/she provides a feedback. However, don’t seize that possibility to resort into spamming because it can harm your standing. After about two to three emails on this issue, it’s better to prevent additional e-mails so that you do not pique your customers.
In addition, strive to provide qualitative service to your customers so that lots of them will be willing to drop reviews. While you can not fill everybody due to human error, strive to fulfill bulk of them so that they will be excited to leave positive feedback. We recommend you see these reviews for a better comparison. Keep in mind that miserable customers can actually damage your standing by making negative reviews, so, do all you are able to in order to offer qualitative service.
Forming a group of product testers can also bring you a fairly amount of favorable reviews for your products. Encourage some of your customers into this group and also you have gotten for yourself frequent reviewers. Identify customers with great influence and invite them to be your frequent reviewers. You can provide them some incentives because your organization stands to gain a lot from the good reports they write about your products.